geek in white

Feb 24

[video]

[video]





Your answer not on the option above? Leave a comment below.
Photo borrowed from Mr.Kurapak
My thoughts:
After setting up the poll, the most chosen reply (7 each) is ‘Bad Taste’ and ‘Just Plain Scary’, 3 going for ‘Very Appropriate’ and 2 ‘Neutral’. That shows this ad somehow fail to deliver it’s message. The first time I saw it on Path, I thought it was another low-budget Malaysian/Indonesian horror movie poster. I simply scroll through with caring to look closer. And that is most of the reaction of some people I asked.
Maybe the mind behind this ad wants to be blunt and frank with no sugar-coating of the message. They might have envision that people will reach for their praying mat as soon as they see this ad, opening their heart to pray more. Good intentions of course but how would The Brunei Times know that this ad really works? How are they gonna gauge the effectiveness of this ad? Have they got a series of “scary-reminder” ad to follow up to this ad?
As a student of advertising, to me an ad is supposed to inspire and make one think about the message behind it. It has to appealing and captivating in a non-scary kinda way. And ad should have some other message besides the main image and tagline. Here is my free contribution that The Brunei Times can use;
Image of a family sembahyang berjemaah at home or reading the quran. The tagline can be about how praying together gives more pahala. Indirectly it also gives the message of how families should always try to be together in learning the way of Islam. It also brings berkat to your home and shows learning for kids can also be at home, not just at religious schools.
Image of people bertahlil at the cemetery. The tagline will be something about not forgetting to bersedekah prayers to those loved ones who have left us. This will remind everyone to regularly visit the cemetery, not just when it is close to Hari Raya. Indirectly, when you say all the tahlil verses, it’ll remind everyone to follow it with the daily prayers too.
I’m no brilliant creative advertising consultant (just an ordinary diploma holder) but those are just simple ideas that would probably be more captivating than splashing a raw image which some people thought was a trash bag at first glance!
In closing, let me just say I have no beef with The Brunei Times. I have friends working there and they’ve been kind enough to feature me too. I’m not condemning or trying to bring down anyone. This is my constructive criticism which I hope will be accepted in good faith. I applaud the initiative but I just think the idea should have been thought a little more deeper. Peace :)


Your answer not on the option above? Leave a comment below.

Photo borrowed from Mr.Kurapak

My thoughts:

After setting up the poll, the most chosen reply (7 each) is ‘Bad Taste’ and ‘Just Plain Scary’, 3 going for ‘Very Appropriate’ and 2 ‘Neutral’. That shows this ad somehow fail to deliver it’s message. The first time I saw it on Path, I thought it was another low-budget Malaysian/Indonesian horror movie poster. I simply scroll through with caring to look closer. And that is most of the reaction of some people I asked.

Maybe the mind behind this ad wants to be blunt and frank with no sugar-coating of the message. They might have envision that people will reach for their praying mat as soon as they see this ad, opening their heart to pray more. Good intentions of course but how would The Brunei Times know that this ad really works? How are they gonna gauge the effectiveness of this ad? Have they got a series of “scary-reminder” ad to follow up to this ad?

As a student of advertising, to me an ad is supposed to inspire and make one think about the message behind it. It has to appealing and captivating in a non-scary kinda way. And ad should have some other message besides the main image and tagline. Here is my free contribution that The Brunei Times can use;

I’m no brilliant creative advertising consultant (just an ordinary diploma holder) but those are just simple ideas that would probably be more captivating than splashing a raw image which some people thought was a trash bag at first glance!

In closing, let me just say I have no beef with The Brunei Times. I have friends working there and they’ve been kind enough to feature me too. I’m not condemning or trying to bring down anyone. This is my constructive criticism which I hope will be accepted in good faith. I applaud the initiative but I just think the idea should have been thought a little more deeper. Peace :)

[video]


        I am watching The Nutty Professor
    

            “this best one of them all. after that it ain’t funny no more.”
    
    
        
            Check-in to
        
     The Nutty Professor on GetGlue.com

I am watching The Nutty Professor

“this best one of them all. after that it ain’t funny no more.”

Check-in to The Nutty Professor on GetGlue.com

Feb 23

[video]


        I am thinking about YouTube
    

            “Catching up on The Voice 2 ”
    
    
        
            Check-in to
        
     YouTube on GetGlue.com

I am thinking about YouTube

“Catching up on The Voice 2 ”

Check-in to YouTube on GetGlue.com

[video]

Sacha Baron Cohen banned from Academy Awards over rumored Oscars stunt: report.
Serves him right I say. He is no doubt a funny guy but sometimes he is just too much and his jokes/pranks is rather tasteless and degrading. Well, I look forward to his reaction to this ban and see if he will attempt any kind of retaliation to it.
via NY Daily News

Sacha Baron Cohen banned from Academy Awards over rumored Oscars stunt: report.

Serves him right I say. He is no doubt a funny guy but sometimes he is just too much and his jokes/pranks is rather tasteless and degrading. Well, I look forward to his reaction to this ban and see if he will attempt any kind of retaliation to it.

via NY Daily News

My Home. My Country. My Heart. My Soul. For Always. #LoveBrunei28th

My Home. My Country. My Heart. My Soul. For Always. #LoveBrunei28th

Feb 22

This 3D2N Kuala Lumpur F1 Package is a steal!

You can also view the image here.

From the middle field of Taman SOAS. #LoveBrunei28th #Brunei

From the middle field of Taman SOAS. #LoveBrunei28th #Brunei